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We are constantly engaged with technology, and, sometimes, it can be difficult to justify buying or bringing a notebook when we know that we can just type our work on our laptop, phone, or tablet. Technology affords us many great luxuries, but especially in the initial, frenzied, creative stages of writing, it can be best to go back to basics and pull out a pen and paper. The artistic freedom that a blank page affords can be liberating. While I may find myself frozen and frustrated before a computer screen, there is a special joy that accompanies writing with pen and paper. Below, I have compiled a list of my favourite reasons for going back to basics when I write.

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Automatic illustrations. Drawing, doodling, scribbling: whatever you call it, being able to add artwork instantly to whatever piece of writing you are working on can help to keep your creative juices flowing. Doodling can help you come up with new ideas, see things in different ways, and can even alleviate anxiety. For readers, illustrations (no matter how crude) can catch the eye, add to the tone, increase dimensionality, and make the piece feel more personal. Difficult to accomplish on the computer, but so automatic with a pen in hand, doodling has some major upsides for creative minds of all varieties.

Change the shape of words. Sometimes words need to be big, or zigzagged, or adorned with curlicues. They may need to be in seven different colours, or dripping with slime, or be spread out all over the page. Maybe you want to insert a word that requires a different alphabet, like Arabic or Ukrainian, right in the middle of your English poem. Something that can be difficult and frustrating to accomplish on the computer can become a fun and invigorating project on paper. Easily being able to make your words look how you want helps to maintain the flow of creativity and can lead to greater satisfaction at the end of your work period.

Spell however you want! Trying to write a short story from the perspective of a child? Are you looking to stretch out or compress words in the song you’re writing? Have you coined a new term? Are you perpetually distracted by your spelling mistakes when all you want is to quickly get an idea down? It can be infuriating to have to go back again and again to change what autocorrect has “fixed” for you, or try to continue on bravely writing amongst the many red underlined words in your document. Writing on paper will never pose this problem.

Format the words on the page easily and quickly. Whether you want words in all four corners of the page but nowhere in between, or spaced out like bricks, or placed in the shape of a dress, writing on paper will always allow you this luxury with the least amount of fuss.

Piece together pieces of different drafts. Have you ever found yourself writing draft after draft of the same idea, sentence, or poem? Well, there’s no easy backspace or delete function when you’re working with paper, and, if you’re like me, even if something was crossed out in a crazed bout of frustration, I can usually still read it. After I have written all my drafts, I can take all the pieces of my brainstorming, take the best from each, and weave them together. On a computer, my ideas are so easily deleted; on paper, they remain traceable.

rachaelRachael Heffernan has recently completed a Master’s Degree in Religious Studies at the University of Alberta. In the course of her academic career, she has received the Harrison Prize in Religion and The Queen Elizabeth II Graduate Scholarship. During her undergraduate degree, Rachael was published twice in The Codex: Bishop University’s Journal of Philosophy, Religion, Classics, and Liberal Arts for her work on Hittite divination and magic and philosophy of religion. Rachael has also had the opportunity to participate in an archaeological dig in Israel, and has spoken at a conference on Secularism at the University of Alberta on the Christian nature of contemporary Western healthcare. Her wide-ranging interests in scholarship are complemented by her eclectic extra-curricular interests: she is a personal safety instructor and lifelong martial artist who has been recognized for her leadership with a Nepean Community Sports Hero Award. She is an enthusiastic reader, writer, and learner of all things, a tireless athlete, and a passionate teacher.

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Welcome to the first installment of Writing Wednesdays – a biweekly column with writer and researcher for The Drawing Board, Rachael Heffernan.

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At the outset of writing my thesis, I sat down with my advisor with a pile of questions. Unfortunately, though I had over a hundred pages of reading notes, I had not yet written anything myself.

My advisor was not impressed. “You must write.” He said. “Writing is a kind of learning, you know.”

I did not know. I had always thought of writing as something that you did once you had figured out what you wanted to say. Sure, you may fill in little holes here and there as you go, but writing was, I thought, the step you took after you had learned about the things you wanted to write about.

That understanding came out of my (well-founded) anxiety of disorganization. If I wrote without a plan, or without sufficient material stockpiled, I couldn’t write for very long before I had to stop writing. I would pull out books and articles to help me, and pretty soon I was surrounded by various journals, loose leaf paper, and Word documents, all full of bits of research, ideas, brainstorming, outlines, and even the occasional well-formed and articulated thought. Inevitably, my rumbling tummy or a nearing appointment would draw me away from my wild research tornado. Upon returning to that project, maybe hours, maybe days later, I would find sheets of paper crumpled or lost, forget which journal I had written what in, search endlessly for the obscure Word document I had titled in my academic frenzy, and ultimately feel lost and discombobulated amongst the disconnected threads of consciousness strewn around my workspace.

Under the pressure of meeting deadlines, I did not understand the chaos that was my writing process as contributing to my learning; I saw it as a hindrance to my academic success.

It was not. As much as I may have many lessons to learn vis a vis organization, I now understand (thanks to the guidance of my advisor) how important the craziness of that initial writing phase is. It is active. It is inspired. It is energetic. And no matter how many sheets of loose leaf paper I may have lost, at least I was excited. Being lit up in that way can never be recreated by reading, or by debating, or by presenting. Those have their own types of elation. But fighting to find the exact right words for the idea you have had just now, or having new ideas even as you are writing your other new ideas down, or finding that you cannot write fast enough to keep up with all you want to say – these are the rewards that await us when we put words to page.

We are not stenographers, nor copyists – we will never be able to sit down and write all that is in our heads with no edits or second thought. Writing is messy, and tumultuous, and raucous, and unsystematic – but if we can allow ourselves to take joy in the pandemonium and appreciate it for its contribution to our learning, it can shift from a stressor to an adventure.

rachaelRachael Heffernan has recently completed a Master’s Degree in Religious Studies at the University of Alberta. In the course of her academic career, she has received the Harrison Prize in Religion and The Queen Elizabeth II Graduate Scholarship. During her undergraduate degree, Rachael was published twice in The Codex: Bishop University’s Journal of Philosophy, Religion, Classics, and Liberal Arts for her work on Hittite divination and magic and philosophy of religion. Rachael has also had the opportunity to participate in an archaeological dig in Israel, and has spoken at a conference on Secularism at the University of Alberta on the Christian nature of contemporary Western healthcare. Her wide-ranging interests in scholarship are complemented by her eclectic extra-curricular interests: she is a personal safety instructor and lifelong martial artist who has been recognized for her leadership with a Nepean Community Sports Hero Award. She is an enthusiastic reader, writer, and learner of all things, a tireless athlete, and a passionate teacher.

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Success means nothing without gratitude and as The Drawing Board continues to grow, we wanted to take a moment to thank you for choosing local writers and researchers to help your company or organization succeed.

Together, we help shape our cities and build communities by contributing to the business and cultural landscape in which we serve others.

We are proud to uplift you in what you do and are grateful you have chosen to do the same for us.

In gratitude for all you do,

Nakita Valerio (Owner/Head Writer)

Liz Hill & Rachael Heffernan (Writers/Researchers)

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It might not seem like the most important thing in a CEO’s daily purview of company operations but writing has a surprisingly important place in building an organization’s legitimacy, marketing prowess, teaching capabilities, and legacy and online presence. Time and time again, we have seen companies spending thousands and thousands of hard-earned dollars on beautiful website designs only to find that they are not hitting the first page of search engines.

Why is this the case? The online reality is that if your site lacks timely, diversified, precise content writing and images, it doesn’t matter how beautiful it is: no one will find you. And that is a recipe for business disaster – not only for those of us who conduct our business online, but for everyone else too.

These days, if a company does not have a solid website with essential content in an organized, intuitive fashion, people either won’t know you exist or, if they do, won’t trust you. A website might not obviously turn into dollars walking through your business’ door but just because you can’t see how something is directly working, doesn’t mean it isn’t.

A website functions like a safety blanket for potential customers who are using search engines to find businesses in their communities. They might look for particular services you offer by googling keywords. If your site lacks the appropriate content, despite the fact that your business is offering those services or products, your competitors will appear in the search results long before you do.

If you are on your content game, and your potential client comes to a beautiful, branded, navigable site, your online legitimacy immediately starts to build a trust relationship with them by communicating your standards for quality and professionalism. It doesn’t matter if you run your business out of a home office or a professional building centre downtown, your website may be the first impression that clients have of your company and the principles on which you run your organization.

Sloppy websites with dated content can hurt you just as much as excellent websites with timely content can help you succeed. And it all starts with developing adequate, targeted content on your site. Content comes in many forms and can include:

  • Blog articles
  • Static Content
  • Advertising
  • Embedded Video
  • Slideshows
  • Images

Trust your content development to someone who is professionally trained to do appropriate research and create high-quality writing for you on a consistent basis. For some of the most basic reasons to hire a professional – such as those from The Drawing Board – check out our top five reasons here.